Okwesithathu ngonyaka I-Produce Marketing Association (PMA) Tech Knowledge Symposium, May 17-19 e-Santa Clara, California, ihlose ukusiza amalungu embonini ukuthola izixazululo futhi alungiselele ikusasa.
Ngokubambisana nezinjongo ze-PMA's Tech Portfolio, imfundo yomcimbi izobonisa amalungu emboni ukuthi angabheka kanjani ngale kwemisebenzi yansuku zonke ukuze abone ngeso lengqondo ikusasa lawo futhi adale isiko langaphakathi elinekhono lokubona amathuba. Lawo mathuba ahlanganisa ukusungula kabusha amasistimu nezinqubo, ukucabanga ngaphandle kwebhokisi, nokwenza izinguquko ezibalulekile ekusebenzeni, imikhiqizo kanye nezinqubo zokwandisa isidingo nokukhulisa ibhizinisi.
Imfundo izophinde ihlole izinselele ezibalulekile ezimbonini zemikhiqizo nezimbali—ukuphepha kokudla, ukuphathwa kwemithombo yemvelo, abasebenzi, ukunciphisa imfucuza kanye nokuthuthukiswa kwezinhlobonhlobo ezintsha—ngendlela ubuchwepheshe obungasiza ngayo ukuguqula lezi zinselele zibe amathuba. Isibonelo, izikhathi zokuphuma kokuphepha kokudla zizoxoxa ngobuchwepheshe obusafufusa bokutholwa kwe-pathogen, i-genomics, imodeli yokubikezela kanye nezilawuli zokuvimbela. Ezinye izikhathi zemfundo zizobhekana nobuchwepheshe bokukhiqiza obuhlobene nokuncishiswa kwemfucuza, ukuphathwa kwezinsiza, ukubikezela imodeli kanye nokwenza kahle kwesivuno ngamathuluzi esizukulwane esilandelayo sokuzalanisa. Amaseshini amayelana nobuchwepheshe bezokuthutha azohlola ukubonakala kwe-supply chain esikhathini sethu "sedatha enkulu," ukwabelana ngolwazi ukuze kuthuthukiswe ukusatshalaliswa kanye nezolimo ezivikelekile.
U-Bob Whitaker, isikhulu esiphezulu sesayensi nobuchwepheshe be-PMA, uzohlola izitayela zomhlaba ezithinta ubuchwepheshe embonini yokukhiqiza nezimbali. UWhitaker uphakathi kwezikhulumi eziqavile zalolu chungechunge. Omjoyine ohlelweni olujwayelekile lweseshini nguDavid Phillips, “umshoshozeli wokuqamba izinto ezintsha” e-Faster Glass Consulting; U-Julie Busha, umdali wendaba yempumelelo ye-Slawsa ne-Shark Tank; kanye no-Jason Watson, umdwebi nothisha ovela ku-McColl Centre for Art & Innovation. U-Kevin Coupe, umbhali kanye “nensizwa yokuqukethwe” ye-MorningNewsBeat, kanye no-Tom Furphy, umsunguli we-Amazon Fresh kanye ne-CEO/umqondisi ophethe we-Consumer Equity Partners, bazohlanganyela engxoxweni emayelana nokusungula izindlela ezintsha zokukhiqiza, ubuchwepheshe kanye nekusasa.
Ngesikhathi somdlalo othi “Ithini I-pitch?” iseshini, eyenziwe yaba nokwenzeka ngokubambisana ne-Western Growers Center for Innovation and Technology, abaqalayo bazokwethula imibono yabo konxiwankulu abasafufusa nochwepheshe bezimboni.
Okokugcina, “Indawo Yokulala Yokufunda” izohlinzeka ngendawo yabahambele umcimbi nochwepheshe bezobuchwepheshe ukuze baxhumane kulo lonke uchungechunge. Kuzoba futhi indawo “ye-Discovery Pods” esebenzisanayo, ezokhombisa ubuchwepheshe obusha obusebenzayo embonini yokukhiqiza nezimbali.
Ukubhaliswa kwezinyoni zangaphambi kwesikhathi kuphela ngo-April 22. Thola izincazelo zemfundo, ukubhaliswa kanye nayo yonke imininingwane yomcimbi ku-inthanethi ku- Iwebhusayithi ye-PMA Tech Knowledge.