Isimilo somnikelo, ukuhluka, ubungcweti, ubungcweti futhi, nezakhiwo ezinkulu zezentengiselwano, ukubeka kabusha : lawa amagama angukhiye ashiwo ngu Daniel Bartolomei, isithelo nemifino umphathi wokuthenga we I-Conad Nord Ovest ngesikhathi se- Cabanga Ukubuka kuqala kwe-Webinar okusha, ukubuka kuqala kwedijithali komcimbi wethu onikezelwe ekuhlaziyeni ukusetshenziswa kwezithelo nemifino kanye nocwaningo lwakamuva oluvela ku-AgroTer Fruit and Vegetable Monitor, okwathi, ngoMeyi 27, yathatha isitoko sangaphambi nangemuva kweCovid. izitayela kanye ukusetshenziswa imikhuba .
Esimeni esincintisana kakhulu lapho izitolo zesaphulelo ziba ngcono kwabanye abathengisi abakhulu, ama-brand kumele “abeke ikhasimende esikhungweni futhi khipha umoya, ngaphandle kokuba yizikhonzi zonke.”
"Nge-Covid ezinye izindlela ziye zavela ngokusobala - wengeza u-Bartolomei - Ukuthengiswa kwe izithelo futhi imifino ngokuvalwa kokuqala, okungu-2020, sekusukile, i ihlanganisiwe umkhiqizo uthathiwe ngenkathi i- isitolo somakhelwane kuqhume . Namuhla, ngenhlanhla, , sivela esimweni esiphuthumayo sezempilo, izinto zishintshile kodwa ezinye izitayela ziye zahlala, njengokuthanda izithelo nemifino ngokupakishwa “.
Amathemba awaqiniseki, i-polarization yokusetshenziswa izoshintsha amakhadi etafuleni: kumthengi, isimo sizoba kunzima esikhathini esifushane ; izothuthuka esikhathini esimaphakathi, “kodwa ukuze uhlale uqhudelana udinga ukuncintisana inamandla futhi iyasebenza” . "Umncintiswano - awengeze ngesikhathi sethu sewebhu - kumele wenziwe phakathi amafomethi afanayo namabhrendi , thina e-Conad sinakho kumiswe kabusha eziningi zezitolo zethu futhi sizohlale siwuqaphile umncintiswano”.
Ukuqeqeshwa, ukusungula izinto ezintsha kanye nokuthuthukiswa , futhi ngokwezindawo, yesithelo futhi imifino: lawa amanye amagama angukhiye athandekayo kuBartolomei, owacaphuna Iphrojekthi ye-Ori esihlokweni se ukuhluka . Yethulwa ngonyaka ka-2010 futhi yehla kancane kancane ezindaweni ezahlukahlukene, ukusuka eValle D'Aosta kuya eTuscany, ukusuka eLazio kuya eSardinia, ihlose ukuthuthukisa ukukhiqizwa kwezithelo nemifino esifundeni enohlobo lwesambulela esihlanganisa nalabo abasebenza enhla komkhakha wokuhlinzeka: “Yazalelwa ukuze ifakaze ukuba khona kweConad endaweni nokuyigada futhi kuze kube manje idlulele ngalé kwazo zonke izibikezelo ezinhle kakhulu “.
Iphrojekthi ye-Ori ibona uzakwethu kwezamabhizinisi ekubeni inxusa lenani elihlukile le indawo, eqinisekisa iklayenti layo ikhwalithi eqinisekisiwe kanye nokuba lula; kukhona ukuzibandakanya ku ukukhethwa kwemikhiqizo nasekwabelaneni ngephrojekthi. “Uzakwethu osomabhizinisi uzama ukuletha umqondo wakhe ku- umkhiqizi onamapulazi amancane , futhi ukumqinisekisa imali engenayo” , kwengeza u-Bartolomei. "Futhi futhi siyayiqala le ndlela enyakatho yezwe".
Ngoba, futhi futhi ngaphezu kwakho konke izithelo nemifino, umdlalo akudlalwa emaflaya, emaphephandabeni okunikezwayo, kodwa eshalofini, okumele kube ecacile, ekhangayo, ephelele . Iyakwazi qhudelana ne-e-commerce , "emiselwe ukukhula, ngisho nakwabasanda kusha, kodwa ngaphandle kokucindezela izitolo ezibonakalayo".
Umnyango we imikhiqizo yesevisi okwamanje ibuyele ezinyaweni zayo ngemuva konyaka i-horribilis ngo-2020 : “Kodwa asikabuyeli emazingeni angaphambi kwe-Covid, ikakhulukazi i- V range" , kusho uBartolomei ngesikhathi sohlelo lwewebhu Think Fresh Preview. Umthengi wakwaConad Nord Ovest, ikakhulukazi kulesi sigaba, ukholelwa ukuthi “kungaba usizo ukuletha isiko ukusetshenziswa okuhlanganisiwe okubanzi emnyangweni wezithelo nemifino”.